A couple of weeks ago I asked over on my Instagram any questions that you had for my Q+A IGTV. One of the most asked questions was about how I found inspiration for my content. This was specifically aimed at content during the coronavirus situation, but also in general. I spoke to @rubyofmyeye about this a bit over DM as struggling to find inspiration given the current situation is HARD. I completely understand that feeling of being lost with what you are creating, or what you want to create.
Also I want to put across the fact that during lockdown, I had many wobbles about the content I was creating. Being a perfectionist, despite having inspiration I can be overly critical. Whether you feel this way too, or simply don’t know how to gain that motivation and inspiration then I hope this helps. We will get your creative juices back in no time!
The sudden flip of creating content ‘normally’ to then being stuck at home and making content understandably was quite overwhelming. And I was really apprehensive about making content from home. What if my house isn’t instagrammable enough? What if no-one likes the change of content? I’m nit used to taking images at home, how do I even start? We all feel these because it was very sudden. I actually bulk shot a load of content pre-lockdown because I had a hunch that lockdown would occur. Despite being glad I did I haven’t actually used all of it. I have been SO inspired during lockdown that I actually hope to include a lot more home shot content when some sort of normality returns.
Another thing it is taught me is the value of pushing creative boundaries and how the content before lockdown that I was sharing was quantity over quality. I was making content using the same preset for each shot, content that I look back on and realise I could have been much more creative with. I don’t regret it however its opened my eyes to my own abilities. But you are probably wondering the main points of how I gained this new inspiration so here we go…
I love Pinterest, and I will cover that too. However something EXTREMELY powerful in creating inspiration is found within the Instagram app itself. It’s probably not alien to you, but you can save posts published by other creators, bloggers and companies on Instagram. You can create folders, save images to each one and organise it cleanly. I often even share some screenshots of saved images on my stories as people love to see what has been inspiring me.
It almost creates a feed within your saves folder. You can look at it to realise what the posts all have in common. Then you can use this to help create your feed. For example, I have been using dark and moody edits for a while now. But that wasn’t what I was predominantly saving. There was a mixture of darker edits, beige edits and then some more summery and lighter aesthetic images.
In my eyes, people will automatically think ‘Pinterest’ when it comes to inspiration for most aspects of life. I like to think as Pinterest as being a little bit more avant garde. I find saving posts on Instagram a bit more realistic, and its often content that is been edited once, and posted directly by the creator. Pinterest is extremely creative, but I don’t find everything as achievable when using it as inspiration. That being said, I still using it heavily. I like the more abstract side and posts on it, to help me think ‘How can you use that to create this post’. Pushing the creative boundaries more.
Some of my boards for my inspiration include:
I know this is a lot more easier said than done. But its something that I have been having to do. I started looking at my saved posts for backdrops and I thought I have to utilise places in my house I would never before think of taking my images. My bathroom doorway, the side of the woodshed we have, the wooden door of my dad’s man cave, sections of my house which have sunlight reflected nicely. All these things before I would never have considered taking images in front of before. But they can work really well. Just look around and think, how can I use that? And comparing it to inspiration photos help.
Since engaging on a daily basis, I have found new and amazing content creators and bloggers that I didn’t know even existed. I have found so many content ideas but increasing and sorting out who I am following. I now only follow the people who inspire me and the things I want to see on my feed. Increase this, and reduce the negative or brands that you only follow for the sake of it.
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